torben
rasmusseb

ASSOCIATE PARTNER

A specialist in loyalty programs and marketing technology implementation, Torben has been helping companies build their software solutions and digital marketing platforms and technologies. He is the former founder and CEO of a leading Danish service provider company, and has worked with some leading Danish and European organizations. Based in Copenhagen, Torben serves today as CEO of Yulsn ApS.

Torben has led programs around product launch, manufacturing configuration and loyalty enhancement, and sales digitization within a broad range of sectors. These range from retail and e-commerce, to travel and hospitality, telecommunications, media, fashion, finance, and insurance.

A strategic and technology expert, Torben collaborates with Pivots and Blocks clients to choose and implement the most suitable technology, from CRM and loyalty programs, all the way to omnichannel marketing automation. In addition, he has a major focus on advanced technology development and adoption.

Drawing on two decades of global expansion strategies and leadership experience, Mariella carries a mixed background that spans multiple industries ranging from media, industrial, retail, food service, and education services among others. A former CMO and Innovation Director in industrial companies, she is also the founder of a lifestyle magazine at the young age of 17. A designer at heart, Mariella holds a Masters in Packaging Engineering from the HDM University in Germany, and has pursued a doctorate in sustainability at the University of Wuppertal.

A former Assistant Professor, she supports and coaches entrepreneurs, chairmen and executives on balancing between personal and professional development. She works closely with startups, family-owned, and multinational companies on fast-track transformations, sustainability challenges, and organizational design and effectiveness.

“The wizard is always more important than the wand!”__

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